Health Connections

PMD's accurate and extensive database of named healthcare professionals.

The past years have seen enormous reorganisation at the Department of Health. Significant change has taken place, not only in NHS structure but also in personnel. This has forced the healthcare industry to re-asses not only the market that it communicates with but the way that communication is developed.

The English, Scottish, Welsh and Northern Ireland NHS structures are all different. Knowing their structure, reporting lines and contact names, from the Strategic Health Authority Chairman to the Practice Nurse, will ensure you have the most powerful data to strengthen and grow your business.

PMD's Health Connections database - highly accurate and supported by an experienced Data Validation Team - provides named contacts for over 250,000 healthcare professionals and can help you plan your sales and marketing communication strategy as well as providing the vital contact names required for achieving results. PMD Healthcare also provides data on the Private Healthcare sector and animal healthcare.

Also available to Healthcare companies is the Education Masterfile, a sophisticated database of over 30,000 schools and educational establishments, providing contact with named Head Teachers and Departmental Heads. Continuously updated to ensure the highest possible levels of accuracy, this database will enable communication with Educational Professionals who need to be informed of healthcare issues.

The Health Connections database can be used in CRM / ETMS Population (updating & validation), Data Leasing (multiple use), Direct Mail (ad-hoc/multiple use) and React®, PMD's sales force targeted direct mail.

For a breakdown of the NHS structure - click here.

For more information please contact Fiona Tyndall on 07841 251008 or e-mail fiona.tyndall@pmdhealthcare.co.uk